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Video

What is Composable Commerce?

And how can it help your brand exceed customer expectations and business goals? This video outlines the basics of how a composable commerce architecture differs from a monolith and explains the advantages of a headless, microservices-based platform. Watch and learn.

Featured Articles

Headless vs Composable: The Origins of Modern Commerce

Understanding the differences between “headless” and “composable” is essential for any modern retail brand looking to stay ahead of the curve.

Getting Started With Composable Commerce

The move to composable commerce is necessary for brands to stay competitive, but it requires a commitment to change and to transforming your business.

The Building Blocks of Composable Commerce

There are three building blocks of composable commerce necessary for a retail brand to scale: headless commerce, retail data platform engineering, and customer data activation.

Master Your Domain

Build the knowledge you need to transition your brand to composable commerce. Pick and choose the masterclasses that are most relevant to you, or register for them all and gain deep expertise on modern commerce platforms. Whether you’re a business leader, technical practitioner, or ops manager, you’ll learn what’s involved in building, maintaining, and getting the most out of a curated headless commerce suite.

Explore Masterclasses

Latest Articles

Build future-ready commerce foundations to integrate AI agents without rework, risk, or vendor lock-in.

VTEX’s Mariano Gomide de Faria and MACH Alliance’s Casper Rasmussen unpack the true cost of composability and the path forward for modern commerce architecture.

Discover how five global brands—The Vitamin Shoppe, Zoro, Diageo, LKQ Europe, and James Hardie—are building composable capabilities to scale operations, improve agility, and power practical AI adoption.

Explore why Shopify and commercetools are leading the shift to agent-native commerce. Learn how AI agents, modular architecture, and composable infrastructure are redefining the future of digital platforms.

Discover how adaptive commerce systems use real-time data, AI, and composable architecture to deliver dynamic customer experiences. Learn how to build responsive, scalable systems that evolve with every click, shift, and signal.

How Zoro.com scaled from 2M to 15M SKUs, embraced MACH architecture, and built a billion dollar growth engine fueled by AI, autonomy, and customer-centric innovation.

Try It Yourself

Spin it up, extend it, make it your own. Our Composable UI accelerator lets you easily create dynamic storefronts with an open source foundational React and Next.js design system and UI library for modern composable commerce websites.

Explore the Open Source Accelerator

Lead Sponsor

Orium

North America’s leading composable commerce consultancy and systems integrator, Orium works with best-in-class technology partners as a member of the MACH Alliance. With over a decade of experience in creating custom digital programs, Orium is setting strong composable commerce foundations today to support how brands serve their customers across channels now and in the future.

Learn More About Orium

Gold Sponsor

commercetools

With a portfolio of composable commerce services that allow brands to tailor commerce to the needs of their business, commercetools is enabling profitable, sustainable brand building at an infinite scale. Powerful, highly customized customer interactions built on MACH technologies, commercetools empowers businesses to embrace innovation and thrive while customizing its commerce architecture to fit evolving business and customer needs.

Learn More About commercetools

Gold Sponsor

Contentstack

Publish faster, personalize more: The world's best digital experiences run on Contentstack. Empower marketers and developers with the industry's most advanced AI-powered enterprise headless CMS and deliver content experiences with uncompromising scale and dependability.

Learn More About Contentstack